SoftX helps businesses capture ready-to-buy customers through data-driven Google Search & Performance Max campaigns — optimized for conversion, not just traffic.
No in-house marketing team? SoftX becomes your Google Ads partner !
Vetted & Qualified
Google ads expert
Process of optimizing effectiveness
Professional and transparent
Flexible Contracts
& Transparent Pricing
Our Google Ads service offers an unparalleled opportunity for small businesses to reach their target audience effectively and efficiently. By displaying your ads at the top of search results for relevant keywords, Google Ads ensures that your business is visible to potential customers exactly when they’re searching for the products or services you offer.
“94% of clients continue after the 7-day trial with our Google Ads Management Service”
We specialise in Google Ads Management tailored exclusively for small businesses, understanding the unique challenges and opportunities they face in the digital marketplace. With a focus on budget-friendly solutions, our dedicated team combines industry expertise and personalised strategies to maximise your return on investment, ensuring your business not only thrives online but also achieves substantial growth with Google Ads.
Google Search campaigns are at the heart of online advertising. They allow your business to appear at the top of Google search results when potential customers search for keywords relevant to your products or services.
Our Google Ads management service involves continuous optimisation based on performance data, ensuring that your budget is allocated to the highest-performing ads and keywords, thereby maximising ROI and driving qualified traffic to your website.
Google Shopping Ads are a powerful tool for e-commerce businesses, showcasing your products directly in Google search results. Our team at SoftX expertly manages your Google Shopping Ads campaigns by optimising product listings, monitoring pricing strategies, and ensuring your products stand out.
We focus on high-converting strategies that not only attract clicks but also drive sales, providing an exceptional ROI for small businesses looking to expand their online presence.
Google Performance Max is a cutting-edge campaign type designed to leverage Google’s machine learning to optimise ad performance across various channels. At SoftX, we harness the power of Performance Max to ensure your Google ads reach potential customers wherever they are on Google’s platforms – from YouTube to Gmail.
Our strategic Google Ads management approach involves refining target audiences, creative elements, and leveraging real-time insights to ensure that your campaigns are always ahead of the competition, delivering maximum impact and ROI.
The Google Display Network offers immense potential for brand exposure and customer engagement. Our expert Google Ads management team specialises in creating visually appealing and strategically placed display ads that capture attention across a vast network of websites.
We focus on targeting the right demographics, interests, and behaviours, ensuring that your ads reach potential customers in a contextually relevant environment. We also utilise Google Ads retargeting for both search and display ads.
Once you sign up for our Google Ads PPC service, we’ll follow the steps below to get your ad campaigns off to a flying start! Our precise approach will depend on your current circumstances, for example, if you have an existing campaign or if you’re a new advertiser, our initial approach may vary slightly.
We start by having your dedicated Google Ads specialist talk to you about your goals and objectives in addition to learning as much about your business as possible. We do this with both a questionnaire and a detailed discussion with your account manager. During this process we discuss in detail your ROI goals, what makes your business stand out and how we can maximise your results as your Google Ads agency.
We'll analyse your account data and research your competitors to give us a strong foundation to build and optimise your campaigns. If you're new to Google Ads and PPC in general, we'll perform keyword research and develop an understanding of how your customers will find you. This, combined with your onboarding questionnaire, will help us build and/or optimise your campaigns to deliver the best possible ROI.
We can't improve what we can't measure, so one of the very first steps with any Google Ads account is to configure conversion tracking correctly. This allows us to learn which keywords and ads generate phone calls, emails, forms and, of course, sales. Many agencies struggle to correctly track conversions; however our in house technical experts will work with you to ensure all conversions are tracked accurately.
Using the information learned in the previous stages, we'll get to work crafting campaigns that will encourage website visitors to buy or get in touch to learn more about your services or products. We'll use the campaign types that are most likely to provide the results you expect and work closely with you to ensure you fully understand the process and what to expect next.
We will notify you when the initial work is complete and give you the opportunity to review the new campaigns and provide feedback. We believe that collaborative work yields the best results, so we appreciate any feedback you provide. Once the campaign is set up, we will begin optimizing it, and as we analyze your ad data, we will make incremental changes to the campaigns to further improve results.
Once you're happy we go live and start to collect initial data. We then optimise based on this data to learn what drives visitors to convert and then to manage your Google Ads and optimise them to maximise results. We'll then provide regular reports and discuss progress on an ongoing basis. Over the next few months, your campaigns will evolve further as we optimise based on the data within your Google Ads campaign.
After launch, we focus on collecting meaningful data rather than making knee-jerk changes. We monitor search terms, audience signals, devices and locations to understand how real customers are interacting with your ads. This early data gives us the evidence we need to make smart decisions instead of guesswork.
Using the first wave of data, we begin initial optimisations: refining keywords, updating ad copy, adjusting bids and tightening audience targeting. At this stage we’re still in the “learning” phase, so the goal is to steadily improve efficiency and cut obvious waste, not to achieve perfection overnight.
We’ll provide a detailed monthly report and arrange a meeting to walk you through the early results and plan the next steps together. We’re very transparent: we don’t expect campaigns to be highly profitable straight away and it can often take 3+ months of data and refinement before performance really takes off.
Each month we use the previous month’s data to further refine your campaigns: testing new ideas, reallocating budget towards top performers and reacting to seasonal trends. We’ll continue regular review meetings so we can collaborate on the approach, align with your wider business goals and keep pushing results forward.
7-Day Free Trial on Google Ads Management
Free High-Converting Landing Page (Valued at $200)
Free Strategic Consultation with Ads Experts
Money-Back Guarantee if you’re not satisfied
We've partnered with over 100 companies to deliver outstanding results from their Google Ads campaigns. Whether your goal is to reduce costs, improve CPA, or increase sales, leveraging the expertise of our experienced Google Ads management team will save you more money than you think!
Free Audit
Review Ad Account
If you’re already using Google Ads, we will provide a free audit to help you understand what areas of your campaigns work well and what areas need a little help to improve before you sign up for our service.
Dedicated Google Ads Managers
You speak to the same person whenever you need a question or concern answered. Your account manager will spend time to get to know your business and regularly review performance with you.
Fixed
Pricing
No percentages of ad spend or complicated pricing structures that fluctuate every month. We keep things simple with a fixed monthly fee based on the work needed to meet your objectives.
Monthly Rolling Agreements
We provide simple, monthly rolling agreements. We don’t tie you in to long term contracts, ever. We work hard to ensure that you’re so happy with your Google Ads performance, you never want to cancel our service.
Conversion
Tracking
We configure analytics and conversions to ensure that every call, email and sale that you recieve to ensure you know exactly what ROI you get from your Google Ads campaigns.
Full
Management
We want to maximise your results so we don’t limit the size of your campaigns or the time we spend managing them. Instead, we ensure as much time as needed is dedicated to optimising your Google Ads campaigns to give you results.
Click Fraud
Protection
Using leading software we help filter out fraudulent clicks from competitors and bots to leave you more budget to spend on real customers – for no additional fee.
Regular
Meetings & Calls
Your account manager(s) will provide detailed reports every month with regular correspondance to discuss progress and future strategy. You’re welcome to reach out to your account manager(s) at any time.
Our packages are engineered to fuel your expansion and squeeze maximum thrust from every pound you spend. Whether you’re a tradesperson looking to land new customers or a large e‑commerce company aiming for the stars, we’re your mission control to help your business soar.
1-2 campaigns
Ad budget: 10-20 million VND/month
Weekly report
Email support
Basic Optimization
3-5 campaigns
Advertising budget: 15-50 million VND/month
Weekly report
Phone and email support
Enhanced optimization
A/B advertising testing
Create a landing page
Unlimited campaign
Ad budget: 50+ million VND/month
Real-time report
Dedicated Account Manager
In-depth optimization
Multi-channel strategy
Custom reporting
SoftX has a team of Google-certified experts with over 5 years of experience. We help you save 50% on advertising costs and increase leads by 300% thanks to our in-depth optimization expertise. You’ll save time to focus on sales and business growth.
We believe in being 100% honest with our clients and sometimes it can take a little time to turn around a struggling account and sometimes we see quick results. The fact is, it is impossible to predict or guarantee but we advise anyone considering paying for advertising to go into it expecting to run your ads for 3-6 months before making a judgement. This will give your campaigns enough time to demonstrate their potential and account for any seasonal variation.
We strongly advise you not to sign up for our service if you are not able to provide us with 3 months to get your campaigns moving in the right direction. Providing us with less than 3 months will most likely result in disapointment.
Yes!
We don’t tie you into a long-term contract, instead we work hard to retain your business by being honest and transparent. If you do wish to cancel our services however, you simply need to email johnnytran@softx.asia and provide 15 days notice to cancel. Note: It’s likely you’ll have a final payment due following your cancellation request so be sure to plan for this!
We keep our pricing simple: Our fees start from just 3.000.000 VND per month for smaller advertisers. Our fees are also fixed, so you pay the same fee every month with no hidden additional charges
We specialize in supporting the growth of small businesses with monthly media budgets ranging from VND 15,000,000 to VND 50,000,000. This doesn’t mean we can’t work with budgets outside this range, but we need to discuss whether we’re a good fit first.
Google Ads operates on a Pay-Per-Click (PPC) model, meaning you only pay when someone clicks on your ad. It uses a combination of keywords, audience targeting, and bidding strategies to display your ads to the most relevant users at the right time. Here’s a breakdown of how it works:
By leveraging Google Ads, businesses can drive targeted traffic, increase leads, and achieve measurable results while staying in control of their budget. It’s a highly flexible and data-driven platform that works for businesses of all sizes.
As a Google Partner, we know how to maximise your Google Ads campaigns to drive more traffic, more phone calls and more leads & sales. Furthermore, we track every phone call, email and sale you get and report this back to you so you fully understand the ROI of your campaigns.
Running ads without sufficient knowledge is often a recipe for disaster. We’ve taken over dozens of campaigns previously run in-house and fixed various issues including; paying too much per click, showing ads in areas outside of the intended locations and a raft of other problems that usually, we fix quickly to give far superior performance.
A Google Ads management company brings expertise, efficiency, and proven strategies to help maximize return on investment (ROI) from paid advertising. Here are the key benefits:
Expertise:
Companies specializing in advertising on platforms like Google, Facebook, and TikTok have in-depth knowledge of bidding strategies, ad content optimization, and audience targeting to achieve better results.
Time savings:
Managing campaigns can be time-consuming. A company will handle keyword research, ad creation, campaign monitoring, and ongoing optimization, giving you more time to focus on your core business.
Improving ROI:
With professional management, you’ll avoid costly mistakes like targeting irrelevant keywords or overbidding. Professional companies focus on delivering the best possible results within your budget.
Access to Tools and Data:
Companies often have access to advanced tools for sophisticated analytics, competitor research, and bid optimization, giving you a competitive edge.
Strategic Approach:
An agency like ours will develop a tailored strategy based on your goals, industry, and target audience, ensuring your campaigns align with your business objectives.
Proactive Optimization:
A company continuously monitors and adjusts campaigns to improve performance, adapting to market changes or your business needs.
Comprehensive Reporting:
Companies provide detailed reports, helping you better understand campaign performance and make informed decisions. throughout.
Using an advertising management company helps you achieve better results, save time, and avoid the difficulties of managing campaigns yourself.
